Shopify E-Commerce Manager

CW Global Partners | Makati

Description:

We are a leading fashion brand known for creativity, quality, and innovation. We’re seeking a results-driven Shopify E-Commerce Manager to own our digital storefront and drive measurable growth through strategic marketing, performance optimization, and best-in-class customer experience.

Job Requirements:

• 3+ years of e-commerce marketing experience, preferably in fashion, beauty, or lifestyle.
• Proven success managing and optimizing Shopify stores.
• Hands-on experience with email/SMS marketing automation platforms (e.g., Klaviyo, Attentive).
• Strong grasp of e-commerce KPIs, analytics tools (Google Analytics, Shopify Analytics), and conversion optimization.
• Excellent project management, organization, and communication skills.
• Strategic and creative mindset with strong copywriting and campaign development abilities.
• Experience managing paid social and Google Ads campaigns.
• Familiarity with Shopify apps and integrations that enhance marketing or operational efficiency.
• Basic understanding of HTML/CSS for Shopify theme customization.

Duties and Responsibilities:

• Oversee and optimize the Shopify storefront to maximize conversion, speed, and usability.
• Develop and execute digital marketing strategies across email, SMS, and promotional channels to drive traffic and sales.
• Build, segment, and manage email and SMS databases with a focus on personalization and engagement.
• Partner with creative, merchandising, and operations teams to plan product launches, seasonal campaigns, and promotions.
• Analyze performance data and site analytics to identify trends, measure ROI, and guide continuous improvement.
• Maintain and manage campaign calendars, launch schedules, and content timelines.
• Implement SEO, merchandising, and content best practices to enhance visibility and conversion.
• Coordinate with fulfilment and customer service teams to ensure flawless execution of promotions and orders.
• Stay ahead of e-commerce trends, emerging tools, and digital marketing innovations.

Benefits:

• Competitive salary and benefits package
• Collaborative, creative, and fast-paced work environment
• Professional growth and leadership opportunities within a dynamic fashion organization
• Work from home | Hybrid set up | Reliably commute or planning to relocate before starting work (Preferred)
• Paid training

Company:

CW Global Partners

Salary Range:

Job Type:

Full-time

Location:

Makati